What is Network Marketing? – is it a Scam or Opportunity?

Posted by admin | network marketing | Sunday 31 July 2011 9:21 pm

What is Network Marketing?

Do you know how network marketing works? I have been network marketing for almost 5 years. I have been told by my upline that network marketing is all about recruiting downlines into my business. I spent thousands of dollars and stock up a lot of products as I want to be promoted to the position of supervisor. I always thought that by doing this, it would be a fast track to success. What is network marketing?

Are you familiar with these real life stories? Or are you one of the victims that are bought into the ideas? I have tasted countless of rejections every single day and have done countless of cold calls and surveys and everyone seems to avoid me. So what is network marketing all about?

In every network marketing company, there are 2 fundamental elements that every company must have. They are products and a marketing system. Have you ever heard of people telling you that to succeed in network marketing, you need to find a company with outstanding products or with the best compensation plan? Let me briefly explain to you what is network marketing.

Network marketing is a business unit that comprises of a team of motivated individuals that have a common goal in their mind. What is it? It is about helping other people to get what they want.

Network Marketing Today on the Internet

What is network marketing? Network marketing today is different from what it was 5 years ago. It has transformed into an internet business opportunity. It is no longer a struggle for network marketers to recruit people into their business. On the internet, we can make money online even if prospects do not want to join our network marketing business. Do you get the idea?

This business revolution is a whole new opportunity for people who want to work in a home based business by making a living online earning monthly residual income. They can make extra income by monetizing their list selling other digital products or network marketing plr (private label rights) products that help in their prospects network marketing business.

What is Network Marketing?- Is it a Scam?

Network marketing is definitely not a scam. A scam is a business opportunity that has no products to sell and there is only monetary investment involved in the transaction. It gives false promises to prospects about the ROI, return of investment that they will be getting in 6 months or 1 year. Recently, there is news all over about this scams that cheated people money and gave them false promises that don’t even exist at all.

Trust me. There is no such thing as a “get rich quick scheme”. There is no secret to succeed in network marketing on the internet. I am going share with you how are you going to go about doing it even if you are a newbie. What is network marketing and the internet going to help you on your network marketing business?

Making full use of Network Marketing PLR products

First, before you even want to sell something or selling your business opportunity on the internet, you need to brand yourself as an expert. Branding takes time and massive advertising is what it takes to get you notice on the internet. How are you going to go about doing it? Building a list of prospects is your first step.

You can create your squeeze page, lead capture page or outsource to professionals to do it for you if you have the advertising budget. Next is to find a free report to give away. There are network marketing plr products on Google that you can purchase at a low price. Purchasing a plr e-book to brand it as your own is a good idea to give away as a free report to entice prospects to give away their name and email address.

Your goal is to collect a list of prospects, build a huge list, follow up with them, build relationships and market to them your products and your business opportunity. Instead of writing your own e-book, you can quickly brand yourself as an expert by purchasing network marketing plr products at an affordable price to brand it as your own.

Driving Traffic using Network Marketing PLR products

Next, you need to have traffic.  What I mean is that, you need to drive traffic, visitors to your lead capture page, squeeze page that you have created. No traffic means no prospects. Literally your internet network marketing business will die off and passed away. How can you drive traffic to your squeeze page? Again, you can use network marketing plr products like private label rights articles, rewrite it and send to article directories. Or you can purchase network marketing plr videos to rebrand it using AVI source files and submit to video sharing sites.

I simply love network marketing plr products as it saves me a lot of time and effort instead of me doing it all by myself. The beauty of network marketing plr products is you can change the contents and rebrand it as your own which makes you an expert in network marketing immediately.

Conclusion

I guess I have explained too much about network marketing plr products rather on what is network marketing. For more information and resources, tools to help you grow your network marketing business, simply go to my resource box and click the link below. I am looking forward to see you succeed in your network marketing business. Good Luck!

Multi-Level Marketing and Market Saturation

Posted by admin | marketing multi level | Saturday 30 July 2011 9:01 pm

I have stumbled upon an article about multi-level marketing (MLM) that has really hit a nerve. Not because I am an Internet Marketer who believes in the marketing method, but because the reasoning behind the accusations this article makes about MLM are misguiding and lack true thought of what MLM is, especially within Internet marketing.

My purpose in this article is to show you a more optimistic and truer side to MLM, one that reveals a greater truth to MLM and the opportunity it provides. I am going to look at arguments made in the article and give further insight at why these particular statements lack true thought and substance when looking at the much bigger picture and the actual MLM business model within Internet marketing. My responses will be broken into a series of four different articles.

Note: I am not distributing the author or source of the article under examination due to possible confidentiality issues and aslo to avoid confrontational enemies. Therefore, I will use Peach to reference the article.

Article 1: Multi-level Marketing and Market Saturation

The article under scrutiny, states that MLM has an “inherent market saturation problem.” This is true, not only for MLM, but for capitalistic business world-wide. Virtually every sector of business is saturated. For example, you have the same products distributed by hundreds of competitors internationally and even more competition jumping into the saturated markets. Is there a difference in MLM and traditional capitalism? No, there is not. For example, I can go out and buy 20 different types of soap, all of which do the same thing and have the same smell, but what drives me to buy one over the other? My instincts, derived from my perception of each brand of soap. MLM is no different than the competitive, capitalistic society we live in today. As a multi-level marketer, you have to learn how to relate to a target market in a way that no other marketer, offering the same product, does. That’s how you gain value in a market, making the fact of whether it is saturated or not, irrelevant.

Peach looks at the supply and demand effect in explaining a fault in MLM. It says a company’s production of any given product is only profitable up to a certain point, where after that point, all resources are consequently wasted due to the over production of the product and no demand (optimization point is what its called). Let’s say you have an awesome product, selling for $10 through a MLM program. Peach is saying once so many people enter the market, the price of $10 eventually becomes unattractive and no one will buy. It is unfair to use such an example to label MLM products in Internet marketing. MLM programs are mainly geared to making good money, fast. The normal laws of economics do not apply in this case. For example, there may be such demand constraints (only so many people wanting a product) for normal services and goods, but the same is not consistent with a program designed to make money (the demand for money will never be constrained – especially on the Internet). I will put things in perspective. Let’s say there is a service where a different millionaire sends you an audio sharing their experiences, giving you insight on how he or she made their millions. In addition, it is a generous paying, MLM affiliate program for only $7 a month (there is such thing – learn more at www.MakeMoney-ez.com). To think such a service will reach a point where people will be uninterested in a $7 month program due to market saturation is absurd.

The last comment I have concerning Peach’s opinion on MLM and saturation, deals with the lack of control in the program. A point is made that MLM has no control mechanism and essentially has no one or nothing to stop the “machine” when it is at full capacity. In Peach, it is compared to a normal manager saying, “We have enough sales people, let’s stop hiring now.” In MLM, especially Internet based, such statements should be considered socialistic in nature. A business model that is thriving, making financial success possible for one person after the next does not need a control, nor should any limit be in place to constrain it at any time. It is similar to saying, ok enough people have succeeded; let’s slow down this machine before too many people make too much money. MLM programs are designed to create wealth for those who are dedicated, and in a quick fashion.

In addition to the previous statement about MLM not having a control mechanism, Peach also says MLM’s have “built in failure mechanisms.” In any situation, everything is doomed to fail, just as Rome did around 500 A.D. Is there any justification in saying, “Rome did not survive, so everything that Rome stood for and contributed to human culture is pointless?” I do not think so. MLM programs are set up not for inevitable failure, but to give the one who decides to take control of their financial future the option to do so.

The main point of this article is to distinguish MLM from the laws of normal business theory and see the value MLM contributes for those who seek financial freedom. The examples used by Peach are true when looking at the majority of business models and even some MLM programs (Amway Global for example). To label each MLM program as such is unfair for there are many circumstances in which a good MLM program can thrive and create wealth and value, not only for the people who find it first, but also for the ones who find it last. Look for my next article: MLM Pyramid Schemes and Organizational Structure

Building Your Multi Level Marketing Business Through Your Warm Market

Posted by admin | marketing multi level | Friday 29 July 2011 9:09 pm

The big question people have is, can I build a solid Multi Level Marketing business by recruiting my family, friends and acquaintances?

Most Multi Level Marketing companies tell their members to recruit family and friends because this is an easy and inexpensive way to get started in building your business. This may work for some who have an outgoing personality but what about the introverts? There is no way the introvert will duplicate what their outgoing sponsor has done. While using you warm market may be a place to start I do not believe it can sustain a person long enough to build a solid MLM business. This is probably the reason why 97 percent of Multi Level Marketing members are not successful. They blindly follow the advice of their upline to recruit their family and friends. The numbers tell the truth. To build your business you need to have traffic going to your site so you can sell products and recruit others to be on your team.

So, how does a person generate this traffic and get people to see their site? The answer is in using proven marketing methods including using social media sites such as Twitter, Facebook, posting in forums and blogs, placing ads, writing articles, video marketing, etc. The list could go on, but without taking action with one or more of these activities your site will get zero traffic and zero exposure except by word of mouth, which we already know will not build the business of your dreams.

The simple solution to building your Multi Level Marketing business is to learn these marketing methods. You can rely on your up-line to teach you but if they have not mastered these marketing techniques then how are you going to learn them? How would you like to be mentored so you will know every thing about marketing and profiting on the net now and in the future. You can have the life of your dreams, besides who wants to bug the people you love and care about wh

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